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Content Strategist in Philadelphia, PA

Content Strategist Job Description

The content strategist’s core responsibility is to develop an effective content strategy based on a company’s or client’s business objectives and a customer’s or end user’s needs. That includes planning, creating and managing content that is relevant, engaging, easy to find, actionable and shareable across digital platforms. Candidates for this role should be high-level thinkers, standout idea generators and problem solvers who excel at communication and keeping track of details. Project management experience, a firm understanding of user experience, and strong search engine optimization (SEO) and search engine marketing (SEM) skills are often preferred.

Typical content strategist duties:

Creating and maintaining editorial calendars, style guides, taxonomies, metadata frameworks and content migration plansProviding guidance on which channels to use for content delivery and measuring customer engagement to assess the effectiveness of the content strategyManaging other employees and freelancers, maintaining budgets, and assisting with the integration of content

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Salary for Content Strategist in Philadelphia, PA
80385 - 126694
25th percentile
80385
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
104559
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
126694
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Content Manager 80676 94656 113588 Proposal Specialist 78929 94948 107763 Technical Writer – Marketing and Creative 78055 96404 111258 Copywriter 75143 91453 106598 Interactive/Web Copywriter 72521 87958 110966 Copy Editor 61454 80676 92326 Proofreader 55920 66405 78929 Web Content Manager 78346 91161 108636 Web Content Coordinator 60580 70191 82133
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