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Content Strategist in Phoenix, AZ

Content Strategist Job Description

The content strategist’s core responsibility is to develop an effective content strategy based on a company’s or client’s business objectives and a customer’s or end user’s needs. That includes planning, creating and managing content that is relevant, engaging, easy to find, actionable and shareable across digital platforms. Candidates for this role should be high-level thinkers, standout idea generators and problem solvers who excel at communication and keeping track of details. Project management experience, a firm understanding of user experience, and strong search engine optimization (SEO) and search engine marketing (SEM) skills are often preferred.

Typical content strategist duties:

Creating and maintaining editorial calendars, style guides, taxonomies, metadata frameworks and content migration plansProviding guidance on which channels to use for content delivery and measuring customer engagement to assess the effectiveness of the content strategyManaging other employees and freelancers, maintaining budgets, and assisting with the integration of content

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Salary for Content Strategist in Phoenix, AZ
75900 - 119625
25th percentile
75900
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
98725
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
119625
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Content Manager 76175 89375 107250 Proposal Specialist 74525 89650 101750 Technical Writer – Marketing and Creative 73700 91025 105050 Copywriter 70950 86350 100650 Interactive/Web Copywriter 68475 83050 104775 Copy Editor 58025 76175 87175 Proofreader 52800 62700 74525 Web Content Manager 73975 86075 102575 Web Content Coordinator 57200 66275 77550
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