Copywriter

Copywriter Job Description

Copywriters compose clear, concise and grammatically correct copy using different writing styles that appeal to various target markets. They drive the creation of original concepts that result in effective and compelling communication for companies and their brands. Copywriters must have excellent interpersonal and communication skills and be self-motivated and well-organized. Creativity, attention to detail, adaptability and marketing knowledge are also required. Bilingual skills are valued, and experience with web markup languages and search engine optimization (SEO) is a big plus.

Typical copywriter duties:

Developing and maintaining a clear and consistent brand voice

Adhering to internal and external style guides

Collaborating with creative teams to develop content for product release, marketing and web campaigns, and other initiatives

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Salary for Copywriter

64500 - 91500

25th percentile

64500

The candidate is new to the role and building the needed skills, experience and autonomy.

50th percentile

78500

The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.

75th percentile

91500

The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Content Manager

69250

81250

97500

Content Strategist

69000

89750

108750

Proposal Specialist

67750

81500

92500

Technical Writer – Marketing and Creative

67000

82750

95500

Interactive/Web Copywriter

62250

75500

95250

Copy Editor

52750

69250

79250

Proofreader

48000

57000

67750

Web Content Manager

67250

78250

93250

Web Content Coordinator

52000

60250

70500

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