Digital Marketing Specialist in Chicago, IL

Digital Marketing Specialist Job Description

A digital marketing specialist works within a company’s marketing organization, identifying target markets and creating and implementing marketing campaigns across mobile and web platforms. These professionals may focus on specialized areas of digital marketing such as search engine optimization (SEO) and search engine marketing (SEM), paid search, display media, social media and shopping feeds.

Typical digital marketing specialist duties:

Overseeing a company’s digital strategy (or specializing in one area, such as SEO) Using digital platforms such as website, social media, search engines, email marketing, online advertising and corporate blogs to build brand awareness and generate sales Developing and implementing a program to analyze metrics for the digital marketing strategy and drive continuous performance

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Salary for Digital Marketing Specialist in Chicago, IL
69130 - 98270
25th percentile
69130
New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties
50th percentile
82770
Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role
75th percentile
98270
Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Strategist 102610 122450 146010 Digital Marketing Manager 97650 122140 139500 Digital Project Manager 89590 114390 135160 Web/Mobile Analytics Specialist 88350 105710 134230 Email Marketing Manager 83080 101370 125240 Email Marketing Specialist 63240 76880 90520 SEO Specialist 70990 93310 109740 Paid Search Specialist 66960 83080 101680 Marketing Automation Specialist 75950 92690 116560 Social Media Manager 75330 93930 115320 Social Media Specialist 62310 74400 88660 Digital Community Manager 64480 79670 91760

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