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SEO Specialist in Chicago, IL

SEO Specialist Job Description

This professional formalizes search engine optimization (SEO) strategies and helps lead the technology team in their implementation efforts across all websites and brand extensions. The SEO specialist works closely with marketing and product development teams, as well as agency partners, and serves as a functional expert for inbound linking strategies. Candidates for this role must have in-depth knowledge of online media and SEO, including keyword selection and utilization. Critical-thinking and communication skills are also essential. Knowledge of search engine marketing (SEM) is typically valued. Employers may also seek candidates with general knowledge of HTML, CSS, JavaScript and web analytics, and marketing or business development experience.

Typical seo specialist duties:

Planning, executing and managing SEO strategy and implementing SEO best practices to ensure websites and brand extensions are optimized for ranking on major search enginesMonitoring search terms, rankings and analytics continuously to gauge the performance of websites and make recommendations for improvementServing as a functional expert for inbound linking strategies and monitoring redirects, click rate, bounce rate and other performance metrics

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Salary for SEO Specialist in Chicago, IL
80215 - 109495
25th percentile
80215
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
93330
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
109495
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Strategist 107970 127185 149755 Digital Marketing Manager 96990 121085 138470 Digital Marketing Specialist 69235 82655 98210 Digital Project Manager 89365 114375 135115 Email Marketing Manager 83570 105835 125965 Email Marketing Specialist 62525 77470 89365 Marketing Automation Specialist 84790 97905 115290 Paid Search Specialist 75335 89670 101565 Social Media Manager 76250 95160 116510 Social Media Specialist 62220 74420 88450 Digital Community Manager 64355 79605 91805

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