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Social Media Manager in San Diego, CA

Social Media Manager Job Description

A social media manager implements an organization’s social media strategy to develop brand awareness, generate inbound traffic and encourage product adoption. This professional leads teams that create and publish content and maintain relationships with user communities on multiple platforms. Strategic thinking and strong project management and organizational skills are critical for this role. Candidates should have deep knowledge of all major social media platforms and maintain an awareness of emerging platforms. Experience using social media management systems like Hootsuite and tools such as Buffer and Klear may be required for this position.

Typical social media manager duties:

Reporting on the progress of various social media tactics using digital analytics and media-tracking toolsCoordinating activities with internal marketing and public relations teams to support their respective missionsEnsuring consistency in the voice of the brand/company and cultivating an engaged social media community

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Salary for Social Media Manager in San Diego, CA
76875 - 117465
25th percentile
76875
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
95940
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
117465
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Strategist 108855 128228 150983 Digital Marketing Manager 97785 122078 139605 Digital Marketing Specialist 69803 83333 99015 Digital Project Manager 90098 115313 136223 Email Marketing Manager 84255 106703 126998 Email Marketing Specialist 63038 78105 90098 Marketing Automation Specialist 85485 98708 116235 SEO Specialist 80873 94095 110393 Paid Search Specialist 75953 90405 102398 Social Media Specialist 62730 75030 89175 Digital Community Manager 64883 80258 92558
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